What’s the difference between a marketing strategy and a marketing plan, and why does it matter? Businesses with a documented marketing strategy are  313% more likely to report success. In this session, we’ll break down the distinction, outline the steps to get started, and share tips to help you stay focused and implement effectively without veering off track.

Key Takeaways:

• Uncover the core differences between strategy and plan
• A step-by-step process for building and implementing your marketing roadmap
• Tools for effective execution and maintaining momentum